That in the digital world the only finite thing is time.
That brands need to win the attention of their consumers.
That today we spend 3 to 5 hours on our mobile devices.
That we are part of the “skip-ad” generation
In a context of atomization of media, segmented audiences and a satiety of the advertising model that is reflected in the skip-ad, influencers emerge in social networks as creators and curators of content that generates community. The brands need them to reach an audience they could not reach.
Working with influencers is not doing a PNT in your feed, it's co creating content with them to get the best results.
Insights, motivations and mobilizers.
History with the product and the industry
Benchmarking of engagement
Moments of better result
Impressions / Scope / Likes
Shared / Reproductions
Total comments / Comments on Topic
Rate of engagement / View rate
Other custom metrics based on campaign goals
Campaign results report
+ Listening + Lessons
+ Possible improvements + Opportunities
A transparent business model for brands, Influencers and audiences.
Paraguay 5635, Buenos Aires | Argentina.
Write to us firstname.lastname@example.org
+54 11 5254 3090 int 271